Years ago, I wrote a blog post titled “When Moira Rose Moved to Schitt’s Creek, She Took Her Wigs. It was a lighthearted way of sharing a very real truth: when I made the leap from radio sales into nonprofit management, I didn’t leave my experience behind — I packed it right alongside me. The skills I had spent years building in sales, advertising and marketing, event sponsorships, relationship management, and leadership quickly became some of my greatest assets in this new chapter. What I...

Yes, we are all very busy. So now must be the time for you to protect every moment of your day. Long ago, I moved from the world of radio to the ad agency world. There, I learned something that completely shifted my perspective: you must keep track of your time to bill clients. This was a huge surprise to me, since I had always just spent whatever time was needed to get the job done. SURPRISE!! I was learning what I had never fully understood before: your time is money--- this is a funny...

The story of Brian is a common one. He gathered business cards and contacts like they were valuable proof that he was building his business. They were saved in his phone and stacked on his desk like a small memorial to what might be possible. There was only one problem. He never followed up with any of them. That’s right—after every networking event, meeting, or introduction, Brian simply returned to his daily routine of answering requests from advertising agencies and selling radio...